We’ve been talking lately about how exactly to boost your organization marketing with Instagram. Contrary to what lots of people still believe, Instagram isn’t just a fun app where you could post food, holiday and family pics.
Instagram has turned into a powerful brand-building, audience-building and content-marketing tool for businesses. It has over 200 million active monthly members sharing 60 million images and 1.6 billion likes each day.
A note of caution: there are plenty of people out there who promise to cultivate your Instagram followers by the thousands, but beware. Automação Seguidores Instagram Many of them use fake accounts developed by bots to inflate your numbers.
These kind of followers have zero value. Actually, they are able to even be dangerous, wanting to steal your password or photos or infect you with a virus.
In line with the data security company Imperva, these bad bots account for 28.9 % of bots on Instagram.
The ultimate way to build your Instagram followers is when you are authentic to your brand as well as your audience.
Here are 3 tips to help you get real Instagram followers:
Tell a tale with Hashtags
It’s great to use your organization name as a hashtag, nevertheless, you need to think beyond that.
If you need to use your Instagram posts to get followers, use other hashtags that tell the story of the image you’re sharing. You need to start a conversation if you are sharing posts for things like:
Events
Promotions
Contests
Product launches
A good example of a brandname would you this well is @Tostitos. They use the hashtag #GetTogetherAlready to encourage people to get together and share their chips, and to use the hashtag if they share photos of these meetups.
By using engaging, relevant hashtags, you may be discovered in Instagram searches and hopefully build up followers on Instagram.
Get Creative
Instagram is about photos, so many people think of the caption as an afterthought.
Don’t neglect the image caption! You will generate engagement and promote sharing through the use of descriptive words which will engage, inspire and entertain your followers.
Here are some suggestions to help you build-up followers on Instagram together with your posts:
Use questions in your caption. Write your question at the start of the post in order that people see it first.
Get personal together with your post. Tell a tale about yourself, or how your product helped or inspired another person.
Ask visitors to tag others. Asking visitors to tag three of their close friends or tagging someone they’re grateful for brings other potential followers into the equation.
A great example of a brandname that does personal posts well may be the @NatGeo Instagram account.
They create breathtaking Instagram Stories with informative captions to educate the user on the plight of animals all over the world.
Remember when it comes to using Instagram posts to get followers, it’s all about being authentic. Avoid questions atlanta divorce attorneys single post or tell a personal story that isn’t genuine.
Go Local
One of the best methods to build your Instagram followers is to get to know your neighbours!
Whether you’re creating Instagram ads or desire to promote your event in a specific area, you can see what’s happening near you by visiting the search page and clicking on the Places tab.
Type in the location to start to see the geotagged posts for that area. Then visit relevant and recent tagged posts – not those of competing businesses, obviously – and leave a comment as well as an emoji and follow the individual if you like what you see. Hopefully, this is the start of an organic interaction.
For example, in the event that you offer life coaching services, you can type in your location followed by “entrepreneurs.” Local entrepreneurs may be searching for more work and life balance or help with life goals or career challenges.
Similarly, assuming you have a physical location that people have checked into on Instagram, comment on those posters’ pictures to make certain they’re alert to your Instagram presence, and follow them.
These are some of the best ways to build Instagram followers the proper way: no bots, no shortcuts, just old ways to engage with your audience and turn them into followers!
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and SOCIAL MEDIA MARKETING Advisor. She works together with entrepreneurs who struggle with getting the lack of knowledge, skill and support needed to create their online business presence.